Our mission at Holder is to help brands utilize web3 to make marketing more open, transparent, and creative.
We officially started Holder 18 months ago (at the absolute peak of the NFT and web3 market) with the goal of creating the leading web3 marketing platform. We saw the challenges web3 and blockchain-based companies had in trying to engage and reach their customers. Without the ability to engage your customers, you don’t stand a chance at building a durable, sustainable business. Over the last 18 months, we’ve delivered countless features, products, and innovations to help brands do just that — connect with their web3 audiences and customers to build more sustainable businesses.
And today, I’m excited to share one of the most important updates we’ve made at Holder since we started the company. Holder is now available to anyone, FOR FREE.
Yes, you read that right. Holder now has a free tier, enabling anyone to use Holder Forms and CRM for free for up to 1,000 contacts.
Our entire team has been working tirelessly to make Holder more accessible to all creators, developers, artists, and brands in web3. If you want to give it a try yourself, you can get started here.
But first, what are Holder Forms?
Historically, web3 businesses and creators have struggled to build and reach owned audiences. They’ve relied on Discord communities (which are decaying by the minute) or have been completely unable to reach the vast majority of their customers.
Holder Forms equips brands and creators with the necessary tools to easily collect and capture any information tied to a wallet address. Web3 forms collect customer data in a secure, verifiable way.
Here are some ideas to get you started today:
- Build a wallet-based audience and subscriber list.
- Connect off-chain, first-party customer data to a wallet address.
- Authenticate customer identities through a wallet, Twitter, Discord, etc.
- Power giveaways, event registrations, token-gated programming, and more.
And if you want to start engaging those users with Holder email marketing and wallet messaging, we have simple and flexible pricing plans that grow with your business.
Our “Engagement” tier gets you access to all our messaging channels, Discord integration, and Automation Builder.
Check out our pricing page to pick the plan that is right for you or get started with a free account.
We can’t wait to see how you connect with your community. To learn more and support Holder, check out our post on Product Hunt!